Posts by Whitney Blankenship
5 Relationship Marketing Strategies To Retain Customers (Examples Included)
In a world of expanding competition, it's more important than ever to build relationships with your customers. It helps turn one-time shoppers into loyal brand advocates who keep coming back.
There Is Only One Way to Spell Ecommerce
Ecommerce. It's just ecommerce. Not e-commerce. Not eCommerce. Not e commerce or ECommerce. In English, it's just spelled ecommerce. OK, quick: Pop quiz (but this isn’t a trick question): How do you
The 5 Best Landing Page Builders (That’ll Increase Conversion Rate)
You might have an incredible product, a beautiful website, and a ton of traffic. But it doesn’t count for much if you can’t convert site visitors into paying customers. Unfortunately, it seems
Inbound Marketing For Ecommerce: Everything You Need To Know
Outbound marketing is like playing high-stakes darts. You throw one dart into a pool of dartboards, and hope that you make at least one bullseye. While that’s well and good, if the only strategy
5 Awesome Ways to Use Post-Purchase Offers That You Haven't Thought Of
Post-purchase offers (PPOs) are the secret weapon for boosting business through personalization efforts. Not only do they help to capture additional sales after your customer has already purchased,
5 Effective Ways To Reduce Bounce Rate For Ecommerce Stores + Examples
Imagine you ran a brick-and-mortar store that got 100 unique visitors per day. Of those visitors, about 30 of them would walk in the front door, say absolutely nothing, and walk right back out. This
7 Ecommerce UX Design Strategies That Increase Sales + Practical Steps
What customers demand from an online shopping experience has changed drastically over the years. Customers of all ages have grown accustomed to intuitive interfaces on sites like Amazon, meaning
7 of The Best Win Back Email Examples We’ve Seen
You’ve built a long and stable relationship with a customer. You understand their likes, dislikes, and buying patterns. You celebrate their birthday, send them personalized product recommendations,
9 Giveaway Email Subject Lines (To Boost Your Giveaway Open Rates)
We all love email marketing. With an average ROI of $36 for every $1 spent, it’s one of the most reliable (and least expensive) ways to generate revenue. But it’s worth remembering that your audience
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