Posts by Rikke Berg Thomsen
7 of the Most Effective Strategies to Reduce Churn (+ Examples)
Churn is one of our least favorite words. And when we hear it, it usually means one thing: We’ve lost a customer. Like it or not, churn is an inevitable part of any business owner’s life. But it
6 Inspiring Product Marketing Examples You Can Copy
As a marketer, there’s probably one feeling you want to evoke in your audience more than any other: You want your audience to get excited about your product so they’ll become loyal customers. So how
7 E-Commerce Lead Magnet Ideas to Grow Your Email List
If you’re an e-tailer, you’ve likely researched lead magnet ideas at one time or another. And if you have, you might have noticed something troubling… Not all of the lead magnet ideas are relevant to
7 Live Chat Strategies to Drive More Sales (Incl. Examples)
Live chat is the new deal in customer service. And if you’re not already using it, it might be time to get started. In fact, a recent study by eMarketer found that live chat is directly related to
5 Email Copywriting Examples You Need to See
It’s a well-known feeling among marketers… You’re trying to write an email campaign for our email list but you just can’t seem to find the right angle. If this sounds familiar—keep reading. Today,
11 Popup Design Best Practices That Will Drive Higher Conversions
Popups are one of the most versatile conversion optimization tools at your disposal. You can use them to collect emails, increase sales, guide visitors, contact prospects, and more. Best of all, you
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