Posts by Emil Kristensen
5 High-Performing B2B Email Examples (+ Templates)
B2B emails have on average a higher click-through rate than B2C emails. A 2018 study by The Data & Marketing Association found that B2Bs receive 52 percent more clicks than B2Cs (3.2 percent vs
10 E-Commerce A/B Split Testing Ideas You Can Use Today
According to a Forrester report, e-commerce businesses lose a staggering $18 billion annually due to cart abandonment. The reason is simple: most e-commerce stores don’t have a solid a/b split
11 Surprising B2B Sales Statistics You Need to Know in 2024
Sales are the lifeblood of any B2B business. If you’re not hitting your sales target, you can’t grow your team or invest in your product, which in turn makes it less likely you’ll achieve your future
11 of the Best E-Commerce Marketing Blogs You Must Follow
I’m a massive fan of autodidacticism. If you’re not familiar with this term, it’s the process of informal, self-teaching. Rather than sitting in a stuffy classroom and following a rigid syllabus,
15 Eye-Opening Online Shopping Statistics for 2024
It was just over 25 years ago (1994) when the first documented online purchase was made. Since then, online shopping has grown from being a novel concept to a multi-trillion dollar industry. To put
5 Frequently Bought Together Examples to Increase Order Value
When we dine out in a fancy restaurant, we might ask the waiter which wine will be the best accompaniment for our main course. The crispness of your cold glass of Frascati paired with a light, zingy
5 of the Best E-Commerce Homepage Examples We’ve Seen
Last year I wrote a blog post called “13 E-Commerce Homepage Best Practices for Conversions.” In it, I discussed the essentials for building an enticing homepage—one that’s informative, intuitive,
15 Ecommerce Survey Examples You’ll Want to Copy
You’ve got a great product. When people buy it, you deliver it on time. So surely everyone loves you? Not necessarily. Product and fulfillment are only two parts in the customer satisfaction puzzle.
5 Essential E-Commerce Marketing Metrics You Need to Track
Statista estimates that there will be 2.14 billion global digital buyers by the end of 2021. This means a lot of potential customers for your store, provided you run effective marketing campaigns.
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